The Home Coalition logo is a visual expression of our community’s interconnected social problems, and of the people, ideas, and resources we will bring together to solve those problems in a tenaciously focused effort. It is part of a broader system that includes both Collaboratory as well as our four other coalitions.
There are three variations of the Home Coalition logo: Stacked, Single Line and Horizontal. The overall aspect ratio and the proportions between the logomark and the logotype differs in each, providing a wide range of solutions depending on application and context.
Stacked
Our stacked logo is taller than it is wide and should be used in instances where the space it will occupy is in portrait orientation.
Single Line
Our single line logo is intended for contexts and applications where vertical space is limited, such as website headers, email signatures or event banners.
Horizontal
Our horizontal logo can be used in situations where neither the stacked or single line versions are ideal.
Logo
Clearspace
An area of clear space, free of text and other graphic elements, should be maintained around our coalition logos all times. The recommended clear space is demonstrated to the right. “1x” represents the height of the logotype. When the logotype is used independently of the logomark, the same clear space should be observed.
A color palette has been provided to create a consistent and recognizable look for the variety of visual communications we produce.
The primary Home Coalition color is “Home Orange.”
It is important to note that all 5 coalitions employ the use of the same highlight color, which helps to tie our coalitions’ color palettes together.
This chart demonstrates an approximation as to how our the Home Coalition colors should be visually distributed and balanced.
Home
Orange
Hex
#DB4400
Pantone
PMS 716
Process
C0 M59 Y100 K0
Coalition
Black
Hex
#000000
Pantone
PMS Process Black
Process
C0 M0 Y0 K100
Coalition
Highlight
Hex
#C1D63E
Pantone
PMS 381
Process
C18 M0 Y99 K0
Those who have made a financial commitment to the Home Coalition
Those who give their services or products in-kind to help the work of the Home Coalition
Those who give their expertise to help the
Home Coalition
2031 Jackson Street Fort Myers, FL 33901
home@collaboratory.org
239-274-5900
© 2024 Home Coalition
